Big G Creative is releasing a new board game title, Monster Crunch! The Breakfast Battle Game based on the wildly popular Monster Cereal characters from General Mills, including Count Chocula, Boo Berry, Franken Berry, Fruit Brute and Yummy Mummy. Pick your favorite Monster Cereal characters and battle to see who can “eat” the most cereal. In this fast-paced game of luck and strategy, players try to collect as many Cereal Cards in their Bowls as they can. Each monster has special powers to give you an advantage and help you gobble up the most cereal. Use Milk Tokens to combine Cereal Cards and take bigger bites. The monster that munches the most wins the game!“At Big G Creative, we build games that connect families across generations. We believe Monster Crunch! gives parents a new way to have fun with their kids,” said Rob Stevens, Founder and President of Big G Creative. “The Monster Cereal characters seem to strike a happy chord with everyone.” Monster Crunch! The Breakfast Battle Game is a light strategy game that is suitable for a wide variety of ages and blends nostalgia with friendly competition. The game is aimed at players 9 and older, allows for 2 to 5 players, and has an estimated gameplay of 20 minutes. MSRP is $19.99.Monster Crunch! The Breakfast Battle Game is available now for pre-order on Target.com and will be in Target stores on August 26th, 2018.